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CROSANE Continuous A/B Commerce Discovery
Validated Commerce Science

Build Search Intent &
Drive Real Revenue

We use continuous, statistically validated A/B testing to optimize search performance and revenue lift before you commit live traffic. Merchant teams replace guesswork with defensible numbers.

Enterprise Commerce Platform Compatibility

Shopify Plus
commercetools
BigCommerce
CENTRA
Commerce Layer
Adobe Commerce

Proven By Continuous A/B Validation

Click any metric card below to inspect live validation telemetry and proof models.

Continuous Lift Model

Revenue per Search Lift by Category

Arm A: Incumbent Keyword Search$2.42 RPS (Index 100)
Baseline
Arm B: Crosane Revenue Optimized$2.87 RPS (+18.4% Net Lift)
Crosane+18.4% Lift
Sample: 482,910 sessions across live customer checkoutsDeducts returns & cancellations via live order webhooks
Dynamic Merchandising & Demand Intelligence

High-Impact Catalog Showcase

See how Crosane dynamically evaluates customer purchasing velocity, query relevance, unit margin, and stock depth to elect high-converting hero items across global brands.

ERPI
Arc'teryx Intent AnalysisTechnical Mountain Apparel

Alpha SV GORE-TEX Pro Shell

Baseline ERPI$2.40
Crosane ERPI$2.98
Net Delta+$0.58 / imp
Shopper Query Intent
"waterproof alpine ski shell jacket breathable"

Mapped automatically via semantic intent clusters without brittle manual synonym tables.

Intent Alignment98% High-Affinity
Demand & Conversion Velocity
Relevance Score: 98% · Conversion: 4.8% conv
28-Day Demand Velocity94% Index
124 units — Core size curve intact (S–XXL)
Autonomous Ranking Rationale

Slot #1 elevation: The incumbent engine ranked a low-stock clearance coat with an 88% bounce rate. Crosane elevated a full-size-run Gore-Tex shell carrying 62% unit margin and stable return history.

+$0.58 / impA/B Verified
The Strategic Divergence

Relevance Gets Clicks. Revenue Builds Stores.

We use live order webhook truth to prove ranking performance before you scale a strategy. Enterprise commerce teams replace subjective opinions with defensible commercial decisions.

Traditional Model

Relevance Only

Focused strictly on keyword matching. Results rank purely by lexical density, frequently surfacing broken sizes and out-of-stock clearance items that cause high-intent shoppers to bounce.

Standard Keyword Search
Legacy Automation

Black-Box AI Only

Chases immediate click patterns blindly on autopilot. Uncontrolled click-chasing pushes low-margin clearance goods to row 1, cannibalizing store profitability and ignoring house brand strategy.

Uncontrolled Click-Chasing
The Crosane Way
Governed Balance

Revenue + Governance

Your sovereign merchandising rules evaluate first. Search results are then ranked by Expected Revenue Per Impression (ERPI) and stock depth, validated continuously via 50/50 A/B splits.

Autonomous Optimization Tier: Continuous multi-armed bandits that automatically route traffic to winning ranking strategies 24/7 without requiring weekly manual intervention.
Verified Net Revenue Lift
Scientific A/B Standard

Two Parallel Chambers. One Objective Answer.

We never ask merchants to believe in algorithms on faith. Traffic routes deterministically into two live streams: your incumbent search versus revenue-weighted ranking.

Scientific Dual-Chamber Engine

Two Parallel Chambers. One Objective Answer.

Crosane deterministically splits live traffic 50/50. Test queries through both chambers and watch real order webhooks prove the winner.

Live Catalog Query
"winter running jacket"

Arm A: Incumbent Search (50%)

Baseline
Slot #1 Clearance Leak: Out-of-Stock Items Rank First

Lexical search places broken-size clearance items at Slot #1 based purely on string match. High-intent shoppers bounce (92% bounce rate), leaking conversions on your highest-traffic queries.

#1End-of-Season Winter Coat (Clearance)
$72
Only size XS left · Broken size curve0.4% conv
Out-of-Stock Clearance (92% Bounce)
Exact title match (99%). Hogs slot 1 despite 92% bounce rate on broken sizes.
#2Lightweight Windbreaker V2
$115
89 in stock · High availability2.8% conv
High keyword match (93%). Pushed ahead of house brand.
#3Alpine Gore-Tex Pro Parka
$315
64 in stock · Core sizes (S–XL)3.9% conv
Moderate keyword match (89%). Standard placement.
#4Nordic Trail Shell Jacket (House Brand)
$215
142 in stock · Full size curve (XS–XXL)4.8% conv
Keyword match score 84%. Pushed down to row 3 despite being high-margin house hero.
Revenue per Search (RPS)$1.62
Baseline Index: 100

Arm B: Crosane Optimized (50%)

+50.4% Net Lift
Slot #1 Revenue Defense: Sovereign Pins & Full Size Curves

Sovereign merchant priorities are honored at Slot #1 with full size runs intact. Clearance traps demoted automatically, and products ranked by Expected Revenue Per Impression (ERPI).

#1Nordic Trail Shell Jacket (House Brand)
$215
142 in stock · Full size curve (XS–XXL)
64% margin4.8% conv
Sovereign Pin (Full Size Run)
Slot #1 Pin: Sovereign House Brand priority honored with full size availability and highest ERPI.
#2Alpine Gore-Tex Pro Parka
$315
64 in stock · Core sizes (S–XL)
48% margin3.9% conv
28-Day CTR Winner
Slot #2: 28-day rolling CTR & basket value winner ($12.28 expected gross value per click).
#3Lightweight Windbreaker V2
$115
89 in stock · High availability
42% margin2.8% conv
Slot #3: Balanced commercial relevance, positioned behind higher-margin flagship.
#4End-of-Season Winter Coat (Clearance)
$72
Only size XS left · Broken size curve
18% margin0.4% conv
Stock-Aware Demotion
Demoted to #4: Stock-depth protection deprioritizes broken curves to save shopper conversion.
Revenue per Search (RPS)$2.44
+50.4% Net Lift
MAB
Enterprise Upgrade: Multi-Armed Bandits
Autonomous Optimization Tier

Continuous multi-armed bandits that automatically route traffic to winning ranking strategies 24/7 without manual intervention.

Request Autonomous Access
Deterministic Sample Ratio Mismatch (SRM) guarded
Integrated with order webhook truth (deducting cancellations and refunds)
Foundational Principles

The Five Principles of Sovereign Commerce

Engineered on five immutable principles designed to maximize store profitability while keeping merchant strategy in total control.

Revenue Over Generic Relevance

Matching words in a catalog is table stakes; creating profit is the goal. Crosane balances keyword intent with Expected Revenue Per Impression (ERPI), inventory depth, and return history to maximize basket value.

RPS & ERPI Optimization

Always-On A/B Validation

We never ask you to take optimization on faith. Every ranking strategy is pitted against your incumbent baseline in real time via deterministic 50/50 dual chambers. Discard losing experiments with zero merchant risk.

Deterministic SRM & Safe Rollbacks

Catalog Data Enrichment

No merchant has the hours to maintain endless synonym tables. Crosane translates actual shopping patterns into discovery, connecting conceptual queries like 'warm ski jacket' even when raw catalog metadata is thin.

Zero Manual Synonym Tagging

Calm Executive Reporting

Merchant leaders do not need another complex dashboard to babysit. Crosane operates quietly at the edge and surfaces calm, transparent digests of net revenue lift without requiring weekly manual maintenance.

Calm Executive Digests

28-Day Rolling Demand

Customer appetites shift rapidly. Instead of stale quarterly statistics, Crosane uses rolling 28-day demand windows to elevate viral trends and seasonal shifts as they emerge.

Real-Time Trend Windows

4-Minute Integration

Connect via Shopify OAuth or CSV/JSON feed in minutes. Crosane operates as an ultra-fast (<5 ms) revenue layer atop your existing catalog with zero theme alterations.

Shopify OAuth & CSV/JSON Feed
Direct Engineering Pilot Access

Request an A/B Strategy Call

We collaborate directly with ambitious retail teams. Submit your store below for a quiet, risk-free Shadow Mode analysis on your real catalog before committing live traffic.

4-Minute setupPreserves existing themesFully reversible